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FLOWERS MEN'S SWEATER - ECRUDescription Minimalism with weight balanced by quiet natural detail. Built for presence. With its oversized drape and dense 400 GSM fleece, it makes a statement through form rather than noise. The small scale botanical emblem adds a refined layer of storytelling, grounding the piece in the natural narrative of the Flowers capsule. This crew marries strength and subtlety, offering a wardrobe essential that feels elevated, expressive, and unmistakably

LØCI ATOM draws inspiration from 80s skate culture

5 500ml plastic bottles from landfill

For the Underdogs

a clean no-drawcord hood

featuring an oversized fit and dropped shoulders

9 500ml bottles from landfill

it perfectly balances comfort

resilience

bamboo and cork

making the artwork the centrepiece of a strong

it blends athletic heritage with modern street edge—made for turning doubt into drive

structure without stiffness